Dried Fruits in Chocolate
Bakalland and E.Wedel have entered into a strategic partnership and are launching a new line of products. This collaboration offers consumers snacks that combine the offerings of the most recognized brands in their categories. Currently, seven types of chocolate-covered dried fruits are available:
Almonds in milk chocolate (75 g and 40 g)
Hazelnuts in milk chocolate (72 g and 38 g)
Peanuts in milk chocolate (72 g and 40 g)
Cashews in milk chocolate (75 g and 40 g)
Cherries in dark chocolate (74 g and 37 g)
Raisins in dark chocolate (62 g and 37 g)
Cranberries in white chocolate (74 g and 44 g)
The collaboration with E.Wedel is part of FoodWell’s development strategy, the owner of Bakalland, aiming to fully utilize the potential of its brands, strengthen its leadership position in their categories, and expand its offerings beyond traditional segments, including market partnerships.